Vice Chancellor, BBD University
Lucknow, Uttar Pradesh
"Waters that cease to flow, stagnate!"
This saying has never been truer than it is today. This is because the times in which we live today stand on two key pillars: the pillars of globalization and growth. Both of these pillars are founded on a base structure of intense competition. As a result, the young generation of today faces various challenges in terms of securing their future and ensuring success in the path of life. It has become imperative for them to excel in their respective fields. Earlier they wanted to be the best but today they need to be better than the best!
This is where an exemplary educational institution can make all the difference. It can equip its students in such a manner that they know how to find success and what to do in order to achieve it. As said by Aristotle, "Excellence is an art won by training and habituation. We do not act rightly because we have virtue or excellence, but rather have those because we have acted rightly. We are what we repeatedly do. Excellence, then, is not an act but a habit."
In cognizance of these changed realities, BBD University focuses very sharply on preparing its students to face the new world. The attempt is to ensure that each student passing out of the university is skilled not only in the subjects that he or she has chosen but also has developed the competencies required to cut through competition and reach his/her goal. This is done by balancing education with exposure to the industry and building on skills like communication and negotiation which are vital to survive in today's environment.
I welcome you to explore the world of BBD University because here you will find not just a career but the key to a bright destiny. Here you can learn to handle the smallest difficulties that may cross your path, because remember that, "Nobody trips over mountains. It is the small pebble that causes you to stumble. Pass all the pebbles in your path and you will find you have crossed the mountain.
Prof (Dr.) Arun Kumar Mittal